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Sony BRAVIA XR K55XR8M25BP 55-inch 4K Ultra HD Smart OLED TV with Google TV

Sony BRAVIA XR K55XR8M25BP 55-inch 4K Ultra HD Smart OLED TV with Google TV

The Sony BRAVIA XR K55XR8M25BP is a 55-inch 4K Ultra HD Smart OLED television that represents the convergence of Sony's premium display technologies and smart functionality. It utilises a QD-OLED panel that combines the deep, infinite blacks of OLED with the vibrant colour reproduction of Quantum Dot technology, enhanced by the XR Contrast Booster for improved brightness and detail. This results in a strikingly realistic picture that handles both dark scenes and bright highlights with precision. The television is a fully-featured smart TV powered by Google TV, providing access to a vast library of streaming apps, personalised content recommendations, and hands-free voice search capability for intuitive navigation. Key technological features include the Acoustic Surface Audio+ system, which uses actuators to make the screen itself produce sound, creating a more direct and immersive audio experience. This is complemented by AI-enhanced dialogue clarity and 3D surround upscaling, with full support for Dolby Atmos object-based audio. For gamers, the set is comprehensively equipped with HDMI 2.1 features including 4K resolution at 120 frames per second, Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and specific optimisations for the PlayStation 5 console, such as Auto HDR Tone Mapping. The included BRAVIA remote is designed with sustainability in mind, incorporating 80% recycled plastics, and setup is streamlined through the BRAVIA Connect app. This television is ideally suited for viewers seeking a premium home cinema experience with exceptional picture quality and integrated, high-quality sound. Its combination of OLED contrast, quantum dot colour, and advanced processing makes it excellent for watching high dynamic range films and series. The comprehensive gaming feature set also makes it a compelling choice for console and PC gamers who want a responsive, high-performance display. It fits seamlessly into a modern living room setup, offering both cutting-edge visual performance and the convenience of a robust smart TV platform for everyday entertainment.
Brand:Sony
Compare prices from £1,799.00 to £1,799.00
4.5 / 5(1 review)
4548736170353
2 retailers
Appliances Direct Product reviews 4.5 (1)
£1,799.00
In Stock Next day delivery available for eligible items Click & collect Pay later: Yes
Retailer information

We checked this product from this store on 10 Feb 2026 at 23:25.

Delivery

Cost
Free
Time
Next day delivery available for eligible items
Restrictions
Delivery available to most of the UK
restrictions may apply for remote areas.

Collection & in-store

Click & collect
Available
Locations
Available at designated collection points.
Availability
Available online only

Payment & finance

Methods
PayPal
Interest-free
4 months on purchases over £99
Min spend
£99.00
BNPL
Available on purchases £20-£3000, subject to status and approval.
Pay later
PayPal Credit, PayPal Pay in 3

Support

Contact
Phone: 08719844416 (calls cost 13p per min plus network access charge)
Self-service
Track order, manage account online.

Other

Installation
Installation services available.
Rating
Rated Excellent
Open retailer

* Price may not include delivery when not stated by the retailer. Prices may have changed since we last checked. We are not liable for any errors or omissions; please confirm price, availability and terms with the retailer before purchasing.

Page last updated: 19 Feb 2026, 22:43