VIRTUE Smooth Shampoo Travel Size 2 oz / 59ml

VIRTUE Smooth Shampoo is a specialised haircare product designed to tame unruly hair and combat frizz. Its primary function is to cleanse the scalp and hair while imparting smoothness, manageability and shine. The formula works by lifting away product build-up and excess oil without stripping essential moisture, leaving hair feeling revitalised and refreshed rather than dry or brittle. This makes it particularly effective for those with coarse, frizzy or difficult-to-manage hair types that require extra conditioning during the washing process. A key feature of this shampoo is its inclusion of Alpha Keratin 60ku®, a patented ingredient that mimics the structure of natural human hair proteins. This technology helps to fortify the hair shaft from within, reducing breakage and improving overall hair strength. The formulation is also enriched with moisturising agents that lock in hydration, helping to smooth the hair cuticle and lessen friction between strands. This results in increased slip, making detangling and styling significantly easier. The product has a refreshing fragrance blend derived from mint, pear and lavender essential oils, creating an uplifting sensory experience during use. The shampoo is colour-safe, paraben-free and gluten-free, making it suitable for a wide range of hair types and concerns. Its travel-sized 2 oz (59ml) bottle is ideal for those who wish to trial the product or need a compact option for holidays, gym bags or overnight stays. It's best suited for individuals with frizzy, rough or unmanageable hair who are seeking a smoothing effect without heavy residue. Regular use can help transform hair into a sleeker, more polished appearance that feels stronger and looks healthier with improved shine and reduced flyaways.